Japan
Office
Address: 4F, YGC Yoyogi Campus, 1-32-7 Yoyogi, Shibuya-ku, Tokyo, 151-0053Phone: +81 (0)3-5456-5473
Email: japan@be.coHours: Mon-Fri 9:00-17:00
From the heart of Tokyo’s Y-SAPIX Global Campus, BE Education Japan delivers expert guidance for admission to the UK’s most elite boarding schools and universities. We provide end-to-end support—combining tailored application strategy, targeted language tutoring, and ongoing mentoring—to help Japanese students not only gain acceptance but thrive academically and personally. Backed by our deep partnership with SAPIX YOZEMI GROUP and a powerful regional network, we help students achieve their highest potential and secure exceptional futures.
*BE Education’s Partnership with SAPIX * SAPIX is one of Japan’s most respected educational institutions, renowned for preparing students for top Japanese schools and expanding horizons through international pathways. Through our close collaboration, SAPIX and BE Education support students aiming to study abroad—guiding families toward opportunities in the US, Canada, and Switzerland, with BE leading expert UK guidance. Together, we help each student realise their fullest potential and succeed on the academic path that best matches their goals.
From the heart of Tokyo’s Y-SAPIX Global Campus, BE Education Japan delivers expert guidance for admission to the UK’s most elite boarding schools and universities. We provide end-to-end support—combining tailored application strategy, targeted language tutoring, and ongoing mentoring—to help Japanese students not only gain acceptance but thrive academically and personally. Backed by our deep partnership with SAPIX YOZEMI GROUP and a powerful regional network, we help students achieve their highest potential and secure exceptional futures.
*BE Education’s Partnership with SAPIX * SAPIX is one of Japan’s most respected educational institutions, renowned for preparing students for top Japanese schools and expanding horizons through international pathways. Through our close collaboration, SAPIX and BE Education support students aiming to study abroad—guiding families toward opportunities in the US, Canada, and Switzerland, with BE leading expert UK guidance. Together, we help each student realise their fullest potential and succeed on the academic path that best matches their goals.
Our Team
Our Japan team brings local insight and firsthand international experience to deliver unmatched support for Japanese students pursuing a world-class British education.
Satoko Kasama
Japan Area Manager
Satoko studied Psychology at Keio University and founded a consultancy in Singapore, supporting Japanese families for 8 years. A mother of three, her personal experience sending her own son to a UK boarding school offers families invaluable, empathetic guidance. She works closely with parents and schools to ensure a smooth and successful transition for every student.
William Wickstead
Premium Consultant
Oxford graduate with a 1st Class degree in History, William specialises in academic writing excellence and provides expert tutoring for Hong Kong students preparing for UK entrance exams and applications.
Kieran Wetherick
Founder / Chairman
Kieran holds both a Bachelor's and a Master's degree from Merton College, University of Oxford. He is deeply passionate about fostering students’ intellectual growth. His teaching inspires a genuine enthusiasm for learning, a strong drive for excellence, and an independent mindset that continues to flourish throughout their education journey.
Richard Cullum
UK Country Director
With nearly 20 years in UK and international boarding schools, Richard brings deep insights and strong connections with top UK institutions. As former Director of Boarding and guardianship specialist, he prioritises compassionate support for international families navigating the British education system.
Graham Morgan-Smith
Higher Education Consultant
Former Assistant Principal at CATS College London with 38 years' teaching experience, Graham specialises in competitive university applications including Medicine and Dentistry. His examiner experience with A-Levels and strong university connections provide students with exceptional UCAS guidance.
Services Offered
Opening doors to the UK's most prestigious schools and universities for Japanese students.
Local Service Highlights
Expert UK admissions guidance, delivered with local insight from our Tokyo office.
Education Pathway Planning
We build long-term academic roadmaps aligning school selection and personal growth with future university and career success.
Exclusive Access to UK School Admissions
Gain direct access to visiting UK school administrators through private meetings and seminars—all with full translation support.
What Parents & Students Say
Real experiences from others who have walked the path with BE.
Parent of Adele Shen
Hong Kong
Alex is the dream tutor. He is professional and responsible. In the summer holidays when we were travelling, he insisted managing online classes and gave high quality teaching during the whole summer. We highly recommend BE education, especially Alex and his team!
Benenden / 2024
Selina Zhong
Hong Kong
They took very good care of me, including the subject teachers who were quite responsible. And later, I found that many of my classmates came to my school through BE. I think BE is very reliable!
Dean Close / 2024
Parent of Kirsty Ho
Hong Kong
In today's competitive world, finding an educational team that truly understands and supports children is incredibly important. My daughter recently received help from the BE team, which enabled her to successfully gain admission to her desired school. I am filled with gratitude for this team.
Downe House / 2023
Parent of Edward Sun
Hong Kong
Mentor Alex, with his infectious enthusiasm and approachability, supported Edward with full trust and encouragement during the subsequent guidance and training sessions. In the past year at Canford, Edward has grown more confident and independent, excelling both academically and in sports where he has earned awards and has formed meaningful friendships, receiving abundant kindness and recognition from his house tutor.
Canford / 2022
Parent of Angela Guo
Hong Kong
Every time I see the sparkle in Angela's eyes when she talks about what she's gained at BE Education, I know how well the teachers here understand children. Thank you for lighting up her growth with professionalism and patience.
Lancing / 2022
Parent of Alex Ai
Hong Kong
Visiting UK schools with BE was an exciting and reassuring experience. The meticulous scheduling, thorough pre-trip communication and preparation, along with patient and attentive guidance, transformed what could have been a stressful school visit and exams into a wonderful opportunity to showcase his confidence and academic abilities.
Canford / 2024
Parent of Zachary Tunggal
Hong Kong
BE was the key for my son’s successful move to one of the top UK boarding schools. In less than half a year he clarified the entrance maze, polished his interview skills and matched him to the perfect school. The expertise BE offered was superb!
Abingdon / 2023
Parent of Isabella
Hong Kong
BE Education provided exceptional guidance throughout Isabella's application journey. Their personalised approach and deep understanding of UK schools gave us unwavering confidence. Thanks to their expertise, Isabella is thrilled to be joining Downe House this September!
Downe House / 2023
Parent of Mason Jiang
Hong Kong
We are incredibly grateful to BE Education for their exceptional guidance and support throughout our son’s journey to securing a place at a top UK boarding school with music scholarship. Their professionalism, strategic insight, and genuine care for students set BE apart.
Uppingham / 2023
Parent of Leo Li
Hong Kong
Under Mr. Alex's guidance, Leo successfully passed the exam and interview, and he will join Sherborne School this September. Mr. Alex is very kind, professional and patient. Leo likes him very much, especially his big smile.
Sherborne / 2022
Parent of Humphrey Fang
Hong Kong
What truly set them apart, was their exceptional patience and genuine commitment to understanding Humphrey’s strengths, interests, and personality. This allowed them to provide truly tailored advice and strategies. Thanks to BE’s strategic, and professional support, Humphrey received the offer from our absolute first-choice school.
[Undetermined] / 2024
Winne Qiu
Hong Kong
Thanks to BE Education's expert advice and dedicated support, I gained admission to a wonderful school. They expertly managed the entire application process and helped me prepare for this significant transition. We are extremely grateful for their professional and personalised approach.
Queenswood / 2023
Parent of Tammy Teng
Hong Kong
The study plan and training guidance Alex designed helped Tammy improve significantly. During the interviews, she was calm and confident, earning high praise from the interviewers, which helped her secure an offer sweep and even a scholarship from one school.
Headington / 2024
Winne Qiu
Hong Kong
Thanks to BE Education's expert advice and dedicated support, I gained admission to a wonderful school. They expertly managed the entire application process and helped me prepare for this significant transition. We are extremely grateful for their professional and personalised approach.
Queenswood / 2023
Parent of Tammy Teng
Hong Kong
The study plan and training guidance Alex designed helped Tammy improve significantly. During the interviews, she was calm and confident, earning high praise from the interviewers, which helped her secure an offer sweep and even a scholarship from one school.
Headington / 2024
Parent of Adele Shen
Hong Kong
Alex is the dream tutor. He is professional and responsible. In the summer holidays when we were travelling, he insisted managing online classes and gave high quality teaching during the whole summer. We highly recommend BE education, especially Alex and his team!
Benenden / 2024
Selina Zhong
Hong Kong
They took very good care of me, including the subject teachers who were quite responsible. And later, I found that many of my classmates came to my school through BE. I think BE is very reliable!
Dean Close / 2024
Parent of Kirsty Ho
Hong Kong
In today's competitive world, finding an educational team that truly understands and supports children is incredibly important. My daughter recently received help from the BE team, which enabled her to successfully gain admission to her desired school. I am filled with gratitude for this team.
Downe House / 2023
Parent of Edward Sun
Hong Kong
Mentor Alex, with his infectious enthusiasm and approachability, supported Edward with full trust and encouragement during the subsequent guidance and training sessions. In the past year at Canford, Edward has grown more confident and independent, excelling both academically and in sports where he has earned awards and has formed meaningful friendships, receiving abundant kindness and recognition from his house tutor.
Canford / 2022
Parent of Angela Guo
Hong Kong
Every time I see the sparkle in Angela's eyes when she talks about what she's gained at BE Education, I know how well the teachers here understand children. Thank you for lighting up her growth with professionalism and patience.
Lancing / 2022
Parent of Alex Ai
Hong Kong
Visiting UK schools with BE was an exciting and reassuring experience. The meticulous scheduling, thorough pre-trip communication and preparation, along with patient and attentive guidance, transformed what could have been a stressful school visit and exams into a wonderful opportunity to showcase his confidence and academic abilities.
Canford / 2024
Parent of Zachary Tunggal
Hong Kong
BE was the key for my son’s successful move to one of the top UK boarding schools. In less than half a year he clarified the entrance maze, polished his interview skills and matched him to the perfect school. The expertise BE offered was superb!
Abingdon / 2023
Parent of Isabella
Hong Kong
BE Education provided exceptional guidance throughout Isabella's application journey. Their personalised approach and deep understanding of UK schools gave us unwavering confidence. Thanks to their expertise, Isabella is thrilled to be joining Downe House this September!
Downe House / 2023
Parent of Mason Jiang
Hong Kong
We are incredibly grateful to BE Education for their exceptional guidance and support throughout our son’s journey to securing a place at a top UK boarding school with music scholarship. Their professionalism, strategic insight, and genuine care for students set BE apart.
Uppingham / 2023
Parent of Leo Li
Hong Kong
Under Mr. Alex's guidance, Leo successfully passed the exam and interview, and he will join Sherborne School this September. Mr. Alex is very kind, professional and patient. Leo likes him very much, especially his big smile.
Sherborne / 2022
Parent of Humphrey Fang
Hong Kong
What truly set them apart, was their exceptional patience and genuine commitment to understanding Humphrey’s strengths, interests, and personality. This allowed them to provide truly tailored advice and strategies. Thanks to BE’s strategic, and professional support, Humphrey received the offer from our absolute first-choice school.
[Undetermined] / 2024
Winne Qiu
Hong Kong
Thanks to BE Education's expert advice and dedicated support, I gained admission to a wonderful school. They expertly managed the entire application process and helped me prepare for this significant transition. We are extremely grateful for their professional and personalised approach.
Queenswood / 2023
Parent of Tammy Teng
Hong Kong
The study plan and training guidance Alex designed helped Tammy improve significantly. During the interviews, she was calm and confident, earning high praise from the interviewers, which helped her secure an offer sweep and even a scholarship from one school.
Headington / 2024
Parent of Adele Shen
Hong Kong
Alex is the dream tutor. He is professional and responsible. In the summer holidays when we were travelling, he insisted managing online classes and gave high quality teaching during the whole summer. We highly recommend BE education, especially Alex and his team!
Benenden / 2024
Selina Zhong
Hong Kong
They took very good care of me, including the subject teachers who were quite responsible. And later, I found that many of my classmates came to my school through BE. I think BE is very reliable!
Dean Close / 2024
